Media-Star was tasked to design a logo for a new Futsal Facility on Long Island NY, called Futsal516. While the name had already been chosen, the company was struggling to come up with a logo design that spoke to not only what they were trying to achieve with their new establishment, but also to the owners who are both extensively involved with youth soccer on Long Island. Based on an initial sitdown and several phone conversations, Media-Star presented them with four treatments:
The owners selected the second design (from the top) and Media-Star then mastered the assets for delivery over a broad spectrum of branded collateral, including t-shirts, hoodies, futsal balls, and the company’s new website. To that end, Media-Star then expanded on the initial theme to add color and movement for their new indoor futsal soccer league:
